Huntington Beach, CA (USA), July 10, 2017:The tenth annual SAP for Utilities conference will focus on how utilities can embrace and conquer disruption by leveraging digital innovations, data-driven insights and best practices from within utilitiesand adjacent industries.

Eventful Conferences, producers of SAP for Utilities, conducted extensive research to uncover the utility industry’s common challenges and opportunitiesfor the next 12 months. Focus groupswith over 60 utility organizations across North America unveiled themost importantarea of focusas digital disruption.With this theme in mind, the 2017 conference has been thoughtfully focused on Looking Within & Beyond the Industry to Redefine the Utility.

“Digital disruption has become the forefront issue across this entire utility ecosystem,” says Jennifer Mellace the producer for the SAP for Utilities conference.“It has reshaped how the industry is looking at the future, and demands change from the traditional business model, but without any precedent to follow, how does your utility adapt? This is where ‘Looking Beyond’ becomes necessary. To help utilities gain a deeper understanding and new perspectives for innovative techniques, this year’s conference is featuring insights from digital pioneers outside of the industry and data and analytics are huge players in their success.”

This year’s event will bring you closer to leveraging your data to effectively operate all areas of the business and face digital disruption head on. Hear from over 60 sessions on solutions and strategies that have been successfully implemented in utilities and neighboring industries. Gain insight from SAP on future roadmaps and tactics for getting the most from your current investments. Plus, hear from special guest speaker George W. Bush, the 43rd President of The United States of America, as he discusses the energy industry and how government can support the market.

Now in its groundbreaking tenth year, SAP for Utilities has evolved into the go-to event for over 1,000 industry professionals from across the globe. The conference is North America’s most comprehensive utilities conference designed for this ever-evolving community. Join experts, thought-leaders, SAP users and solution providers from all industry sectors to network, learn and discover how to prepare for the next generation utility.

A collaboration between Eventful Conferences, ASUG (Americas’ SAP User Group) and SAP,SAP for Utilities will take place September 10-13, 2017, at the Hyatt Regency in Huntington Beach, California. Register for SAP for Utilities with promo codeESO17to save up to $600.Visit for more information.

Check Out : Top Utility Analytics Solution Companies

About Eventful Conferences

Eventful Conferences, an ASUG Company, is a research and production house that owns and produces 11 annual conference programs. Serving numerous industries (Chemicals, Utilities, Oil & Gas, Automotive, and Consumer Products) and line-of-business functions (enterprise asset management, supply chain, finance, and business intelligence/analytics) in the SAP space, Eventful also curates programs in asset management excellence and SMB software solutions.At Eventful Conferences, we power like-minded people by connecting them to a network of peers experiencing the same business challenges and triumphs. We do this by crafting world-class experiences that are rich in unparalleled content, researched with a passion not seen anywhere else. Founded: 1998, as The Eventful Group. Eventful Conferences was launched in 2016, following the acquisition of the organization’s North American assets by ASUG (The Americas’ SAP Users’ Group).

About ASUG

Learn. Connect. Influence. Innovate. What it means to be a member of the world’s largest SAP user group. No matter what your niche is in the SAP ecosystem, a membership with the Americas’ SAP Users’ Group (ASUG) is designed to advance your career and company by providing you with access to customer-driven education, a channel to influence SAP product and service direction, and a forum for innovation. At ASUG, more than 100,000 members connect year round to share information, insights and ideas through national events and regional Chapter meetings, participation in Special Interest Group (SIG) webcasts and online discussion forums, and the timely reporting by ASUG News and Research Services on all matters relevant to them as SAP professionals. Visit to find out how you too can become part of ASUG and share experiences, successes and expertise with your peers in ASUG’s Utilities SIG.

About SAP

SAP is the leading provider of premise and cloud based utilities solutions worldwide. SAP for Utilities solutions help improve operational efficiency, mitigate risk and increase profitability, helping clients gain enterprise-wide visibility for better decision making and improved responsiveness in mission-critical areas. More than 4,200 utilities, in over 118 countries, in power generation, transmission, distribution, retail, gas, water, waste and recycling run SAP Utilities software focusing on improving energy efficiencies and sustainability.