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Advances in Manufacturing: Benefits of Flexible Packaging

By ESOutlook | Friday, November 16, 2018

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Every manufacturer, every brand, and every product has its unique set of challenges, many of which trace back to uncertain packaging methods. The use of flexible packaging is developing across almost every industry, as producers of consumer goods discover the valuable benefits. Flexibility in a packaging solution is a reason to consider the option. However, there’s even more benefit to reap from flexible packaging film. It’s hard to deny using this kind of packaging as it provides customization and versatility to cost savings and customer demand.

Flexible packaging is a top selection for environmental friendliness. It can minimize the waste by using the least amount of materials to pack a product. It also promotes recyclability. Requires less energy and generates a fraction of the production-related CO2 emissions. There is also a reduction in the weight of flexible packaging, which leads the products to be transported with less fuel and energy consumption creating less air pollution.

The customers would be agreeable to pay more for tangible, functional packaging benefits, such as the ability to reseal, the ability to extend product life, easiness to store and easiness to open. With flexible packaging solutions, your products can feature zip locks, spouts, and resealable closures. As customers increasingly seek convenience, these packaging options provide a major opportunity for manufacturers to command higher prices and increase overall sales.

Flexible packaging can extend the shelf life of many products by utilizing the right materials to maintain specific temperatures or levels of moisture and oxygen. Such type of packaging is particularly relevant in the food industry. Flexible packaging incorporates barrier material that blocks harmful ultraviolet (UV) rays from the sun, and from moisture, grease, or contaminations.

Unique and creative packaging attracts shoppers, and flexible packaging offers the versatility and customization to take creativity to the next level. The minimalism of flexible packaging allows for a higher product-to-package ratio, as well as the ability to simplify a process. All of this equates to reduced production and materials costs. Combining the best qualities of plastic, film, paper, and foil to address unique needs with minimal materials, this solution offers accurate value.

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